We're digitizing the fitness industry.
Holistic solution in the cloud.
We are the fitness industry’s digital infrastructure. Our customers include RSG Group (McFIT, John Reed, High5), clever fit and Bodystreet. RSG Group is the largest European fitness chain, clever fit is the strongest franchise system in the premium discount sector and Bodystreet the largest EMS franchise system. Our success story continues. We are also the digital backbone for the most innovative concepts in the industry and are particularly proud that several thousand individual studios consider us to be No. 1.
Why? Because we offer the best solutions for the industry's greatest challenge:
to attract and retain members in a digital world.
Whether it's ordering a taxi, delivering food or the nearest available Car-Sharing car, everything is now just a single click away. So it's only logical that Magicline has also developed an app called MySports. This gives every member their own digital access to the gym. There are also many other advantages such as immediate booking of courses, digital training plans or fitness tests. A capacity display is also integrated directly into the app so that all members can see how many people are expected in the studio.
- Mobile access to the gym
- Course plan, appointment booking, video-workout
- Communication directly via push notifications
- Capacity display for each studio
Another component of a modern studio is digital training support. Trainers can easily get information about fitness equipment and the correct execution of exercises via mobile device and are explained step by step. This not only increases member comfort but also safety.
Studio operators who want to individually design their Internet presence can also integrate our online booking system on their website. This allows in-house web developers as well as agencies to individually design your lead campaigns, trial trainings and online contracts and link them to Magicline.
Every Magicline customer becomes a partner of MySports. MySports raises the concept of corporate fitness to a digital level: MySports enables companies to motivate their employees to do more sports thanks to a reward system. Every visit to the gym can be verified and rewarded via Magicline. This innovative concept enables employers to offer their employees performance-related health promotion for the first time.
Through the companies using MySports, every Magicline customer becomes available to a much larger target group and can finally reach people who aren’t familiar with fitness.
- Sports promotion without aggregators
- Fully automatic member recruitment
Magicline offers every client versatile solutions to communicate with their members and prospects. E-mails, letters, SMS, push or serial messages can easily be sent to individuals or entire groups. In order to keep the administrative effort as low as possible as well, Magicline has various templates and also allows the use of own e-mail templates.
In addition, certain notification rules can be set so that members are automatically contacted in case of birthdays, appointment reminders or cancellations.
In order to make financial accounting as clear and straightforward as possible, all payment runs are recorded in detail in Magicline. If you want to do away with cash, you can use a virtual cash register with our software to sell protein shakes, snacks or other items.
In the event of outstanding accounts, our bookable, multi-stage dunning process helps. In order to avoid unpleasant surprises during the tax audit, we offer a special tax advisor portal including DATEV export. Payments run automatically and studio owners can turn their attention to their main task: members.
To help studio owners make better strategic decisions, Magicline offers a detailed and visually appealing dashboard including the most important figures. For example, operators can identify their members' catchment areas using a map view, evaluate age distribution by gender or examine the sales potential of individual products.
All these findings can then be used to derive new campaign measures that lead to success.
In order to inspire members in the long term, studio operators must meet a wide range of needs: while some prefer home workouts or outdoor activities, others want to train at any time of day or night. Many would like to watch a film while doing sports or access their performance results. Whatever the requirement, Magicline, as a strongly networked software partner, provides the technical infrastructure. We cooperate with renowned manufacturers such as MATRIX, GANTNER, milon, EGYM, InBody and Tanita.
Get started now
You are only one click away from getting started with Magicline. With our free demo version you get a first look at the functionality of our software. You can also contact one of our experienced client reps directly to clarify your software needs in a personal conversation.
Every day, three studios
choose Magicline anew
More than 4,000 studios and 3,614,799 studio members have already chosen Magicline, But that is by no means the end of the story, because every day three new studios decide to go their way with us - and successfully so,
- 3,614,799 studio members
- 4,187 studios
- 7 countries