360° software for your gym Digitize studios
We're digitizing the fitness industry.
Holistic solution in the cloud.
We are the fitness industry’s digital infrastructure. Our customers include RSG Group (McFIT, John Reed, High5), clever fit and Bodystreet. RSG Group is the largest European fitness chain, clever fit is the strongest franchise system in the premium discount sector and Bodystreet the largest EMS franchise system. Our success story continues. We are also the digital backbone for the most innovative concepts in the industry and are particularly proud that several thousand individual studios consider us to be No. 1.
Why? Because we offer the best solutions for the industry's greatest challenge:
to attract and retain members in a digital world.
Convert
prospects
Create and promote online lead campaigns
Attracting prospects and members is one of the most demanding challenges of our time. There are more and more providers, communication channels and thus opportunities for competition. That is why it is vital to conduct relevant and cost-efficient online marketing.
For this reason, each of our customers receives attractive landing pages that are linked to Magicline and can be advertised via social networks and search engines. This automatically gives gyms and studios more leads and memberships!
Seamless integration into lead management
Studio operators attach great importance to low administrative costs. This is exactly what Magicline offers, as all the leads flow together to a central point. The advantage: a clear and simple lead management.
Our modern cloud solution makes it possible to manage online acquired leads anywhere at anytime. Contact them as quickly as possible during their decision-making phase. Studio operators thus achieve a higher conversion.
New
Qualified
Contacts
Sales
Tool
Self-
Service
clever fit solutions
Digital sales and Self-Service tools in the studio
The transition from trial training to membership often fails because of the sales talk. With the help of the Magicline Sales Tool, it is possible for any employee to respond to the individual wishes of the prospective member in a few simple steps. Whether discounts, sauna or beverage packages - with just a few clicks the tailor-made contract is ready.
Of course, studio operators and trainers are often too involved in the day-to-day business and therefore do not have the time to take care of every prospective member. Members need to have transparency and full control of their contracts. To ensure that no prospective members are lost, we offer special self-serve tools that can be operated intuitively by (prospective) members on their tablet or smartphone without any extra work for you.
Flexible pricing structures in the Magicline
Depending on the type and size of the studio, there are individual requirements for the pricing structures. With the help of Magicline, studio operators can adapt their offer from anywhere at anytime. Make changes for all studios with just one click. All pricing updates and special offers are then automatically and immediately transferred to all platforms linked to Magicline.
Thanks to our many years of intensive cooperation with small and large fitness providers, Magicline can now implement almost any pricing concept. It is not unusual for us to work together with our customers on new models and we are always happy to receive new inspiration and ideas.
Inspire
members
MySports: the free studio app for members
Whether it's ordering a taxi, delivering food or the nearest available Car-Sharing car, everything is now just a single click away. So it's only logical that Magicline has also developed an app called MySports. This gives every member their own digital access to the gym. There are also many other advantages such as immediate booking of courses, digital training plans or fitness tests. A capacity display is also integrated directly into the app so that all members can see how many people are expected in the studio.
- Mobile access to the gym
- Course plan, appointment booking, video-workout
- Communication directly via push notifications
- Capacity display for each studio
Digital training support
Another component of a modern studio is digital training support. Trainers can easily get information about fitness equipment and the correct execution of exercises via mobile device and are explained step by step. This not only increases member comfort but also safety.
Technical interface (API) to Magicline
Studio operators who want to individually design their Internet presence can also integrate our online booking system on their website. This allows in-house web developers as well as agencies to individually design your lead campaigns, trial trainings and online contracts and link them to Magicline.
MySports: more leads through company fitness
Every Magicline customer becomes a partner of MySports. MySports raises the concept of corporate fitness to a digital level: MySports enables companies to motivate their employees to do more sports thanks to a reward system. Every visit to the gym can be verified and rewarded via Magicline. This innovative concept enables employers to offer their employees performance-related health promotion for the first time.
Through the companies using MySports, every Magicline customer becomes available to a much larger target group and can finally reach people who aren’t familiar with fitness.
- Sports promotion without aggregators
- Fully automatic member recruitment
Always stay in touch - communication center
Magicline offers every client versatile solutions to communicate with their members and prospects. E-mails, letters, SMS, push or serial messages can easily be sent to individuals or entire groups. In order to keep the administrative effort as low as possible as well, Magicline has various templates and also allows the use of own e-mail templates.
In addition, certain notification rules can be set so that members are automatically contacted in case of birthdays, appointment reminders or cancellations.
Studio finances and payment methods at a glance
In order to make financial accounting as clear and straightforward as possible, all payment runs are recorded in detail in Magicline. If you want to do away with cash, you can use a virtual cash register with our software to sell protein shakes, snacks or other items.
In the event of outstanding accounts, our bookable, multi-stage dunning process helps. In order to avoid unpleasant surprises during the tax audit, we offer a special tax advisor portal including DATEV export. Payments run automatically and studio owners can turn their attention to their main task: members.
Member
retention
Detailed Studio Analysis
To help studio owners make better strategic decisions, Magicline offers a detailed and visually appealing dashboard including the most important figures. For example, operators can identify their members' catchment areas using a map view, evaluate age distribution by gender or examine the sales potential of individual products.
All these findings can then be used to derive new campaign measures that lead to success.
Inspiring members in a digital world
In order to inspire members in the long term, studio operators must meet a wide range of needs: while some prefer home workouts or outdoor activities, others want to train at any time of day or night. Many would like to watch a film while doing sports or access their performance results. Whatever the requirement, Magicline, as a strongly networked software partner, provides the technical infrastructure. We cooperate with renowned manufacturers such as MATRIX, GANTNER, milon, EGYM, InBody and Tanita.
Get started now
You are only one click away from getting started with Magicline. With our free demo version you get a first look at the functionality of our software. You can also contact one of our experienced client reps directly to clarify your software needs in a personal conversation.
With Magicline we are finally up to date with the latest technology. We can now map all processes in our software and are therefore much more efficient.
I'm happy for everyone who hasn't yet recognized the potential of Magicline, because it will ensure my competitive edge a little longer. I am sure that Magicline will become the standard solution for the entire industry.
I think the way the Magicline team develops software is unique for our industry: agile, highest level technology, very customer-oriented and with powerful manpower behind it.
By optimizing processes, our licensees save an enormous amount of time and can concentrate even more on their members.
With Magicline, the topic of digitization has finally gone from being a buzzword that is always being sought in the industry to a permanent and reliable factor in all my clubs, which gives us immediate competitive advantages.
Thanks to Magicline & MemberCash I enjoy security and great relief in my daily work. And of course my members also benefit from the smart features and services.
Every day, three studios
choose Magicline anew
More than 4,000 studios and 3,614,799 studio members have already chosen Magicline, But that is by no means the end of the story, because every day three new studios decide to go their way with us - and successfully so,
- 3,614,799 studio members
- 4,187 studios
- 7 countries